BF Goodrich “Go Moments!”
Project Description
Source Interlink Media came to BF Goodrich Tires with the idea for a marketing campaigned that captured the essence of what drives our passion for cars and pushing the limits. They called it the “Go Moments”. The “Go Moments” are the moment a driver gets that special sense of liberation, the total clear, the nothing else matters attitude when its just the driver, his special vehicle, road, and the risk. Source Interlink hired Jay McCarthy & StreamCities to recreate in video the “Go Moments” of various Source Interlink magazine editors. This included the “Go Moments” of editors or the following magazines: Hot Rod, Four Wheeler, 4Wheel & Off-Road, Super Street, Modified Magazine. StreamCities produced five “Go Moment” spots in high definition.
Check out the BF Goodrich Go Moments by clicking here
