Castrol Top Car Challenge
Online Video Series / Podcast
The Castrol Syntec Top Car Challenge reality series is a great example of an “Adver-torial” program that combines real world drama with product placement and branding! Produced entirely in high-definition video, this series can be broadcast in HD on cable or satellite television, syndicated as a video podcast for television or iPhone playback, and also watched via Flash or Quicktime video players embedded in a web site. Stream Cities was hired to create all twenty-eight original video segments for title sponsor, Castrol Motor Oil and Source Interlink Media: Super Street, Import Tuner, Eurotuner, Honda Tuning, Lowrider, and Mustang & Super Fords Magazine.
Our work included all video production, post-production, animation, music sequencing and production, graphics, RSS feed creation and iTunes syndication.
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